High-performance coaching for sales teams, without burnout.
A 12-week coaching program for sales people to build a personal operating system that turns sales skills into calm, confident, consistent performance.

Sales teams are under more pressure than ever to deliver predictable growth
But the barriers aren’t just skills or pipeline - they’re the execution and wellbeing gaps that sit beneath the surface.
59% of reps miss quota (LinkedIn)
66% report burnout symptoms (Gartner)
70% of salespeople say they struggle with their mental health (Sales Health Alliance)
Replacing one AE costs £100k+ in lost pipeline, recruiter fees, and ramp time.
Managers are stretched thin - expected to coach deals and support personal stress, all while hitting their own targets.
Outside stress often impacts inside performance
But managers can’t go there - HR, time, and role boundaries make it impossible. The result? Reps bring stress, distraction, and self-doubt into work, hurting pipeline, forecast reliability, and retention.
Introducing
The Sales L.O.O.P™ Method for success
01
Listen
Decode the signals from your mind, body and current results. Identify what's driving or blocking your progress.
02
Organise
Cut through the noise, prioritise high-impact actions and set clear and achievable goals that are meaningful to you.
03
Optimise
Refine your approach, build repeatable systems and improve efficiency for consistent wins.
04
Perform
Take action, track results and stay accountable. Then refine and repeat for continuous growth.



The Sales L.O.O.P.™ Program is a 12-week operating system designed specifically for salespeople. It turns skills and enablement into consistent, sustainable execution
Strategic blend of 1:1 coaching, subject matter masterclasses, and accountability systems.
Structured L.O.O.P methods - practical frameworks to help reps navigate energy, mindset, focus and execution challenges in real time.
Weekly accountability check-ins + WhatsApp support for real-world scenarios.
Onboarding/offboarding scorecards to measure various metrics including confidence, focus, and execution → giving leaders anonymised ROI proof
What makes it different?
Confidential, whole-person support
We solve the challenges managers and HR can’t touch, so reps show up sharper at work.
Opt-in, not forced
Reps choose to participate, meaning higher commitment and engagement.
Business-focused
Designed to impact win rates, pipeline growth, and forecast reliability.
The missing link
Sales training builds sales skills. We build the personal operating rhythm that makes skills convert into consistent quota attainment.
What are the business-wide benefits?
For Sales Leaders / CROs
More reps hitting quota, reliable forecasts and a team that executes consistently quarter after quarter.
For HR / People Leaders
Retain top talent and reduce attrition costs (£100k+ per head avoided), protect against burnout and stress-related sick leave and strengthen engagement and culture.
For CFOs
5-10x ROI from rep performance vs. program cost, clear cost avoidance: one retained AE pays for the program many times over with clear data-driven reporting, not “soft” metrics.
For CEOs
A sales organisation that delivers growth sustainably, the confidence in their talent. Nurturing a culture that attracts and keeps top performers.
Key Performance Indicators for Sales Teams
We've helped those ready to leave due to burnout and lack of fulfilment. After our 12-week program they've reconnected with their purpose, stayed in their role, and continued as a top performer.
Pipeline increase in month 4
Senior Account Director

Added pipeline in just 2 months
Account Director
Deal size increase
Senior Account Director

Why Cybernetic Coaching
12+ years in Enterprise Tech Sales (Global #1 Seller, 4× Presidents Club, 17 consecutive quarters of overachievement).
Accredited coach with 100's of hours supporting top-tier Tech Sales talent.
Proven track record: £900k+ revenue uplift in 12 weeks for a single rep.
And unlike training or HR, we address the whole person.
This isn’t a wellness perk. It’s a revenue system that drives wellbeing, performance and retention.
Reps hold back with managers about self-doubt, fatigue, or distraction - it’s human nature.
In a confidential setting, those truths surface - and once resolved, reps show up sharper, more consistent, and more resilient.
This is the system to build a high-performing sales team you can trust to deliver, consistently, sustainably, and in control, without the firefighting
Your first 30 days in
Cybernetic Coaching
Leader briefing
20 mins to align on goals, expectations and results
Team explainer session
We present the program to reps and field any questions
Reps opt in
Voluntary, confidential participation
Week Three
Coaching + masterclasses + tools + accountability begin
End-of-program feedback
Anonymised ROI insights you can share across leadership.