Helping Sales Professionals to achieve calm, confident, consistent performance, without burning out
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Sales is tough. But the real challenge? Managing yourself under constant pressure.
You're distracted by technology - always on, rarely in control. Time feels scarce and every decision is clouded by second-guessing that slows you down. On paper, you're doing well, but even wins don't feel like success - just fleeting moments of relief.
“I’m always “on” but I don’t feel like I am moving forward.”
Technology keeps you connected but often leaves you feeling scattered.
“My head gets in the way - I doubt every move.”
Self-doubt can cloud your judgement and slow progress.
“I look successful, but I don’t always feel it inside.”
Even when you succeed, it feels like a brief escape rather than true achievement.
You’ve tried podcasts, books, routines… but nothing sticks...
You’re not alone; nearly 90% of Sales professionals report feelings of burnout (Gartner).
It’s not you, it’s the environment
High pressure, targets, difficult markets, constant change. You’re expected to perform like a machine - but we’re never taught how to manage the toll Sales takes.
Burnout isn’t rare. It’s baked in.
Introducing
The Sales L.O.O.P™ Method for success
01
Listen
Decode the signals from your mind, body and current results. Identify what's driving or blocking your progress.
02
Organise
Cut through the noise, prioritise high-impact actions and set clear and achievable goals that are meaningful to you.
03
Optimise
Refine your approach, build repeatable systems and improve efficiency for consistent wins.
04
Perform
Take action, track results and stay accountable. Then refine and repeat for continuous growth.
“Working with Ben changed everything. We didn’t just talk mindset - we reprogrammed it. I learned to challenge the automatic negative thoughts that used to dominate me day to day. Tools like cognitive reframing, managing the emotional brain, and testing/creating routines that actually stick have made a massive difference. I now understand how to calm the noise and think clearly under pressure - which ultimately helped me secure a CRO opportunity during the process and it's given me confidence I didn’t have before.”
“The results have been transformational. In Q4 alone, I surpassed my target by 115%, with a 20% increase in revenue from the previous year - selling $900k more than anticipated. My deal sizes have grown by 30%, my pipeline is up by 40% and I am more energised and confident in my new approach. Burnout, which once felt constant, has been replaced with balance, clarity and resilience for the future.”
“I came to Ben burnt out and ready to quit sales. I had the skills but not the headspace - scattered days, second-guessing, and constant stress. Through his LOOP Method, we stripped everything back, rebuilt how I plan, manage energy, and make decisions, and rewired the limiting beliefs holding me back. The impact? More pipeline, stronger relationships, calm under pressure, and targets hit without the stress. I feel calmer, happier, and fully present - not just a better salesperson, but a better version of myself.”
“What stood out about Ben’s coaching wasn’t just the clarity it gave me - it was how grounded I started to feel. Each session stripped away noise in my head, slowed my thinking and helped me make decisions from confidence, not pressure. Over 6 weeks, I rebuilt momentum - in my mindset and my numbers. I built a £500k pipeline in 2 months, booked more strategic meetings in Q2 than I did in all of Q1, and started contributing to real revenue conversations again”
“In just 6 weeks my confidence, mindset, and focus scores more than doubled, and my energy shot up by 80%. Ben’s coaching gave me the tools to implement habits that actually stuck - helping me close more deals without adding more stress. His support has had a huge impact on both my career and my confidence to step up to the next level.”
“Working with Ben has been nothing short of transformative. His coaching helped me cut through the noise and reconnect deeply with my core values, purpose, and vision for the future. The mental shift I’ve experienced has been profound - my confidence has increased by over 60%, and more importantly, my belief in what’s possible has soared by 70%.”
“Before working with Ben I looked fine on paper, but behind the scenes I was inconsistent, overthinking, and on the edge of burnout. He helped me build a system that worked for me - managing mindset, energy, and focus in a way no sales playbook ever could. Within 2 months I’d generated 3x more pipeline, won an award, and finally felt in control of my performance. The best part is it’s sustainable, and it’s made me better both at work and outside of it.”
Calm. Confident. Consistent Performance.
This isn’t just about selling more. It’s about becoming the version of yourself that feels sharp, grounded and fully in control.
Your best self.
And the bi-product of becoming your best self?
You’ll sell more too.
Here’s what’s inside your
12-week programme
1:1 Coaching Every Week
Bring real-world challenges, get expert support
Weekly Masterclasses
Learn high-impact strategies for energy, mindset, and focus
LOOP™ Method
A repeatable 4-phase system to build lasting self-management
Real Coaching, Real Change
Weekly live sessions tackle the real challenges you’re facing
Midweek Accountability
Track progress, reflect, and stay on course
In the L.O.O.P Community
Connect with peers, share wins and stay accountable
A proven, simple and actionable method for managing yourself like a top performer.
Not just for 12 weeks.
But for life.
Your first 30 days in
Cybernetic Coaching
Day 1
Onboarding and first session booked
Week One
Clarify goals, values, direction + learn the LOOP™ Method
Week Two
Apply coaching + reset your operating rhythm
Week Three
Explore mental patterns + start rewiring limiting beliefs and imposter syndrome
Week Four
Improve planning + structure your workday around energy
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FAQs
Yes. All coaching is delivered remotely via Google Meet, which means we work with clients worldwide. Whether you’re in the UK, Europe, the US, or further afield, as long as you’ve got a good internet connection, you can access our coaching.
Mid-career sales professionals who want to perform consistently without burning out. You need some skin in the game. Although, it’s applicable to any high-pressure role where you want to manage yourself better.
That’s exactly what we figure out in Week 1. You don’t need clarity to start - you’ll build it inside the process.
No - this covers mindset, energy, focus and performance. It’s about how you take back control and show up in life, not just what you think.
Yes. We offer a simple 3-part monthly payment plan so it’s cash-flow friendly.
No - but they make change faster, stickier and self-manageable for the long term. That’s why they’re built in: to help you learn the fundamental habits between sessions.
You bring the topic. I coach you through it using proven frameworks and performance psychology. You leave with clarity and next steps.
That’s exactly why this exists. We build the system with you to make it work for your schedule, not against it.
This isn’t just about Sales skills although we can work on those during sessions - it’s more about managing you so your performance becomes consistent, focused and sustainable.